DIGITAL STRATEGY

You wouldn’t leave for the Great North without a GPS, right?

Then don’t leave for the digital world without a digital strategy!

The purpose of your digital strategy is to optimize your digital presence: the strategy tells you how to do it. There is no universal model for a digital strategy: we must always negotiate multiple factors to build it, such as your needs, your goals and the precise characteristics of your business. It sounds complicated, but don’t worry: at Click, we’re the best to handle your strategy for you!

A customized plan

To create your digital strategy, our experts start with your goals and identify the best tools and approaches to adopt in order to reach them. Then, we create a long-term plan for you according to those tools and approaches. Every step is included in our plan, including client acquisition, retention and conversion!

Increase your ROI

Concretely, your digital strategy will allow you to increase your ROI by giving you a much better idea of which strategies deserve your investments and what are the best ways to do it! With such a plan, you will be able to start developing your true potential as a business.

Our services

We’re a hardworking team obsessed with fulfilling our clients’ objectives using our contagious energy!

With Click & Mortar

Don’t waste your money on uncertain plans! Go with our digital strategy and benefit from our very best advice according to your needs and objectives. After all, that’s what we’re here for!

Without Click & Mortar

You see tremendous potential in digital marketing, but you don’t know where to start?

Still not convinced?

The Click & Mortar recipe

A formula that works for all types of businesses!

Ingredients

  • 1 tbsp of genius ideas
  • 1/4 tsp of spontaneous magic
  • 3/4 cup of creativity
  • 1 cup of rigor
  • 1 1/2 cup of results

Preparation

1. You will be differentiated

Our full team will go at it and analyze your situation to identify your opportunities. All that’ll be left for you to do is to follow our advice: not too bad as far as responsibilities go, right?

2. Decrease your stress

Knowing where you aim to go and what you need to do to get there is certainly a crucial part of your journey! Once your strategy is established, your uncertainties concerning your possibilities for action will evaporate, letting you focus completely on the most strategic path. If you think about it, we’re almost psychologists in our own way!

3. Transparency and training

Coming up with a digital strategy means more than just creating a document, it’s also a transmission of our knowledge so that you can be as well-equipped as possible!

If we made you hungry, here's a recipe for chocolate and banana bread:

Download_the_recipe

Some frequently asked questions

Our answers to your questions.

What exactly does a digital strategy include?

Your digital strategy includes an analysis of your current situation, of the market’s situation, of your typical personas and of your competitors. We then recommend you strategies and tactics to apply online in order to distinguish yourself. Your strategy can also be preceded by an audit, which means we look at your history up until now and at your current situation to suggest improvements to you.

How long will it take for this strategy to be ready?

The amount of time required to conceive your strategy is very variable depending on the size of your project and your amount of online channels. Also, if you need an audit before your strategy, the process will take more time. On average, the elaboration of a strategy takes between 1 and 3 months.

Will I be able to apply the strategies you’ll transmit me without your help?

The answer to this question will depend on how much marketing and programming knowledge your company possesses internally. If you possess a lot of it, then you should be able to apply those strategies by yourself, while if you don’t possess a lot, it would be wiser for you to let us apply them.

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