That\u2019s right! But no need to panic, we\u2019re here to help you with that.<\/p>\n

EdgeRank is the name of the algorithm Facebook used before to decide who sees what in their newsfeed. Pretty cool name, right? A few years ago, however, Facebook replaced EdgeRank with a machine learning algorithm which takes into account over a hundred thousand factors. The point here is that the algorithm is in constant evolution, like a Pok\u00e9mon! Because of this situation, best practices are constantly shifting, so your organic publications reach less and less people. The unpredictability of the algorithm makes it worth it to invest in paid ads to optimize your marketing efforts. Investing gives you a certain guarantee of results which the organic algorithm doesn\u2019t give you.<\/p>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” equal_height=”yes” content_placement=”middle” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” class=”col-reverse” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”padding-5-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” enable_animation=”true” animation=”fade-in-from-left”][vc_custom_heading text=”We aim exactly for your target audience” font_container=”tag:h2|font_size:36|text_align:left|color:%2309308e|line_height:46px” use_theme_fonts=”yes”][divider line_type=”Small Line” line_alignment=”default” line_thickness=”3″ divider_color=”extra-color-2″ custom_height=”30″ custom_line_width=”120px”][vc_column_text]\n

The magic of Facebook ads is that they allow you to aim very precisely at your potential clients according to their interests, their purchase habits and their location, among other things. Advertising to those who are already disposed to be interested pays!<\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column column_padding=”padding-8-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ background_image=”14248″ background_image_position=”center center” enable_bg_scale=”true” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” el_class=”image-flottante” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” enable_animation=”true” animation=”fade-in”][divider line_type=”No Line” custom_height=”100″][divider line_type=”No Line” custom_height=”145″][divider line_type=”No Line” custom_height=”100″][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” equal_height=”yes” content_placement=”middle” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” bottom_padding=”150px” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”padding-8-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ background_image=”14265″ background_image_position=”center center” enable_bg_scale=”true” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” el_class=”image-flottante” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” enable_animation=”true” animation=”fade-in”][divider line_type=”No Line” custom_height=”100″][divider line_type=”No Line” custom_height=”145″][divider line_type=”No Line” custom_height=”100″][\/vc_column][vc_column column_padding=”padding-5-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” enable_animation=”true” animation=”fade-in-from-right”][vc_custom_heading text=”We constantly optimize your ads” font_container=”tag:h2|font_size:36|text_align:left|color:%2309308e|line_height:46px” use_theme_fonts=”yes”][divider line_type=”Small Line” line_alignment=”default” line_thickness=”3″ divider_color=”extra-color-2″ custom_height=”30″ custom_line_width=”120px”][vc_column_text]\n

Facebook ads can be evaluated and modified in a moment! That\u2019s great news for you: these functions allow our team to constantly optimize your ads as information on their performance is collected. We\u2019re also evolving non-stop!<\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#09308e” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” id=”voir” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”left-right” top_margin=”50″ bottom_margin=”50″ centered_text=”true” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” enable_animation=”true” animation=”fade-in” delay=”300″][vc_custom_heading text=”Our services” font_container=”tag:h2|text_align:center|color:%23ffffff” use_theme_fonts=”yes” css_animation=”fadeIn”][divider line_type=”Small Line” line_alignment=”center” line_thickness=”3″ divider_color=”extra-color-2″ animate=”yes” custom_height=”30″ custom_line_width=”120″ delay=”100″][vc_column_text css_animation=”fadeIn” max_width=”500″]\n

We’re a hardworking team obsessed with fulfilling our clients’ objectives using our contagious energy!<\/p>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” id=”row-before-after” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][toggles style=”minimal” accordion=”true”][toggle color=”Default” title=”WITHOUT CLICK & MORTAR”][vc_column_text css=”.vc_custom_1690829593413{padding-top: 20px !important;padding-right: 10% !important;padding-bottom: 20px !important;padding-left: 10% !important;}” el_class=”lightblue-background”]\n

Facebook ads are often very hard to manage alone. The problem is that they\u2019re often inefficient if not well managed or well executed. What\u2019s the solution? Hint: slide to the \u201cWith Click & Mortar\u201d section…<\/p>\n[\/vc_column_text][\/toggle][toggle color=”Default” title=”WITH<\/span> CLICK & MORTAR”][vc_column_text css=”.vc_custom_1690829621103{padding-top: 20px !important;padding-right: 10% !important;padding-bottom: 20px !important;padding-left: 10% !important;}”]\n

Our team analyzes your situation and prepares a solution tailored to your needs. Our campaigns will manage to reach the people you want in an optimal way. Our efforts will distinguish you from the constant images of cats and babies on Facebook: thanks to Click, it\u2019s you who\u2019ll be trending!<\/p>\n[\/vc_column_text][\/toggle][\/toggles][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#dd4a43″ scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” top_margin=”20″ bottom_margin=”20″ background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_row_inner equal_height=”yes” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” css=”.vc_custom_1604595898162{padding-top: 20px !important;padding-bottom: 20px !important;}”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_custom_heading text=”Still not convinced?” font_container=”tag:h2|font_size:36|text_align:left|color:%23ffffff” use_theme_fonts=”yes” css_animation=”fadeInLeft” css=”.vc_custom_1615585220373{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}”][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” centered_text=”true” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” el_class=”banner-center” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” enable_animation=”true” 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Mortar way” font_container=”tag:h2|text_align:center|color:%2309308e” use_theme_fonts=”yes” css_animation=”fadeIn”][divider line_type=”Small Line” line_alignment=”center” line_thickness=”3″ divider_color=”extra-color-2″ animate=”yes” custom_height=”30″ custom_line_width=”120″ delay=”100″][vc_column_text]\n

A formula that works for all types of businesses!<\/p>\n[\/vc_column_text][vc_raw_html css=”.vc_custom_1664205173349{margin-top: 50px !important;}”]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[\/vc_raw_html][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_image=”14269″ bg_position=”center bottom” bg_repeat=”no-repeat” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” id=”voir” color_overlay=”#dd4a43″ overlay_strength=”0.8″ gradient_direction=”left_to_right” enable_shape_divider=”true” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=”triangle”][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”left-right” top_margin=”150″ bottom_margin=”100″ centered_text=”true” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” enable_animation=”true” animation=”fade-in” delay=”300″][vc_custom_heading text=”Some frequently asked questions” font_container=”tag:h2|text_align:center|color:%23ffffff” use_theme_fonts=”yes” css_animation=”fadeIn”][divider line_type=”Small Line” line_alignment=”center” line_thickness=”3″ divider_color=”extra-color-3″ animate=”yes” custom_height=”30″ custom_line_width=”120″ delay=”100″][vc_column_text css_animation=”fadeIn” css=”.vc_custom_1615585732321{margin-bottom: 50px !important;}”]\n

Our answers to your questions.<\/p>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”in_container” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”50px” bottom_padding=”150px” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” enable_animation=”true” animation=”fade-in”][toggles style=”minimal”][toggle color=”Default” title=”As a client, how should I get involved in the campaign development process?”][vc_column_text]At Click & Mortar, we adapt to your needs and your industry. We could integrate a campaign strategy from A to Z, just like we could leave you in charge of certain aspects of the campaign. For example, you want us to develop your campaign strategy while using your graphists\u2019 art? No problem! We\u2019ll always work together to reach your goals![\/vc_column_text][\/toggle][toggle color=”Default” title=”Can I make my ads circulate on Instagram if I don\u2019t have an Instagram account?”][vc_column_text]No, unfortunately! It takes an Instagram account to do it. The good news is that it takes only a couple of minutes to create an account!<\/span>[\/vc_column_text][\/toggle][toggle color=”Default” title=”How will you calculate my ROI?”][vc_column_text]An easy question for pros like us! Your ROI = (Sales from your ads – Ad spending) \/ Ad spending.[\/vc_column_text][\/toggle][\/toggles][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_image=”13929″ bg_position=”left top” bg_repeat=”no-repeat” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” id=”review” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”left-right” top_margin=”150″ bottom_margin=”150″ centered_text=”true” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_custom_heading text=”Our clients are family” font_container=”tag:h2|text_align:center|color:%23ffffff” use_theme_fonts=”yes” css_animation=”fadeIn”][divider line_type=”Small Line” line_alignment=”center” line_thickness=”3″ divider_color=”extra-color-3″ animate=”yes” custom_height=”30″ custom_line_width=”120″ delay=”100″][vc_column_text]\n

Join us!<\/p>\n[\/vc_column_text][carousel script=”owl_carousel” desktop_cols=”4″ desktop_small_cols=”3″ tablet_cols=”2″ mobile_cols=”1″ column_padding=”0″][item id=”1645478544848-4″ tab_id=”1645478544849-9″ 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Our team of experts
\nis here for you![\/vc_column_text][vc_column_text css_animation=”fadeIn” css=”.vc_custom_1613061309386{margin-top: 0px !important;margin-bottom: 20px !important;padding-top: 0px !important;padding-bottom: 0px !important;}”]