<style type="text/css" data-type="vc_shortcodes-default-css">.vc_do_custom_heading{margin-bottom:0.625rem;margin-top:0;}</style><style type="text/css" data-type="vc_shortcodes-custom-css">.vc_custom_1604595898162{padding-top: 20px !important;padding-bottom: 20px !important;}.vc_custom_1614973247334{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}</style><style type="text/css" data-type="vc_shortcodes-default-css">.vc_do_custom_heading{margin-bottom:0.625rem;margin-top:0;}</style><style type="text/css" data-type="vc_shortcodes-custom-css">.vc_custom_1613061141235{margin-top: 20px !important;}.vc_custom_1613061189812{padding-top: 20px !important;padding-bottom: 40px !important;}.vc_custom_1613061309386{margin-top: 0px !important;margin-bottom: 20px !important;padding-top: 0px !important;padding-bottom: 0px !important;}</style>{"id":11531,"date":"2019-09-04T08:17:47","date_gmt":"2019-09-04T12:17:47","guid":{"rendered":"https:\/\/clicketmortar.com\/visitor-conversion\/remarketing\/"},"modified":"2024-01-12T13:52:14","modified_gmt":"2024-01-12T18:52:14","slug":"remarketing","status":"publish","type":"page","link":"https:\/\/clicketmortar.com\/en\/services\/visitor-conversion\/remarketing\/","title":{"rendered":"Remarketing EN"},"content":{"rendered":"[vc_row type=&#8221;full_width_background&#8221; 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custom_line_width=&#8221;120&#8243; delay=&#8221;100&#8243;][vc_column_text css_animation=&#8221;fadeIn&#8221;]\n<p style=\"color: #383e47; font-family: 'Nunito'; font-weight: 600;\">Get inspired by the pages they visit! In other words: do remarketing!<\/p>\n<p style=\"margin-top: 50px; color: #717c80;\">One crucial element of improving conversion is to master the customer journey of your \u201cwarm\u201d audience. One of the best ways to do this is by using remarketing. Remarketing is simply the idea of using your visitors\u2019 navigation history (their cookies) to send them customized ads when they leave your website or your ad. A good remarketing strategy can have a powerful effect on a website\u2019s global conversion rate.<\/p>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#8221;full_width_content&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; class=&#8221;col-reverse&#8221; overlay_strength=&#8221;0.3&#8243; gradient_direction=&#8221;left_to_right&#8221; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221; shape_type=&#8221;&#8221;][vc_column column_padding=&#8221;padding-5-percent&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/2&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221;][vc_row_inner column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; text_align=&#8221;left&#8221;][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221; enable_animation=&#8221;true&#8221; animation=&#8221;fade-in-from-left&#8221;][vc_custom_heading text=&#8221;Multiply your clients\u2019 purchase opportunities&#8221; font_container=&#8221;tag:h2|font_size:36|text_align:left|color:%2309308e|line_height:46px&#8221; use_theme_fonts=&#8221;yes&#8221;][divider line_type=&#8221;Small Line&#8221; line_alignment=&#8221;default&#8221; line_thickness=&#8221;3&#8243; divider_color=&#8221;extra-color-gradient-1&#8243; custom_height=&#8221;30&#8243; custom_line_width=&#8221;120px&#8221;][vc_column_text]\n<p style=\"margin-top: 50px; color: #717c80; font-weight: 500;\">By implementing a remarketing plan, you ensure your offers will be shown more than once to your potential clients and in more than one place on the Web. Thanks to this variation in the time and place of these ads, your potential clients get the impression of remembering your offers, which makes them more inclined to click on your second ads, shown through remarketing. It goes without saying that more click opportunities mean more purchase opportunities!<\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column column_padding=&#8221;padding-8-percent&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; background_image=&#8221;14248&#8243; background_image_position=&#8221;center center&#8221; enable_bg_scale=&#8221;true&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; el_class=&#8221;image-flottante&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/2&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; 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column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; text_align=&#8221;left&#8221;][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221; enable_animation=&#8221;true&#8221; animation=&#8221;fade-in-from-right&#8221;][vc_custom_heading text=&#8221;A multiplatform option with a long reach&#8221; font_container=&#8221;tag:h2|font_size:36|text_align:left|color:%2309308e|line_height:46px&#8221; use_theme_fonts=&#8221;yes&#8221;][divider line_type=&#8221;Small Line&#8221; line_alignment=&#8221;default&#8221; line_thickness=&#8221;3&#8243; divider_color=&#8221;extra-color-gradient-1&#8243; custom_height=&#8221;30&#8243; custom_line_width=&#8221;120px&#8221;][vc_column_text]\n<p style=\"margin-top: 50px; color: #717c80; font-weight: 500;\">Remarketing allows you to show your ads to your potential clients on many different platforms, like their cell phones or computers, for example. It\u2019s a marketing option with a powerful reach and a very interesting ROI. What\u2019s more, Click\u2019s experts are able to set up your remarketing options in an optimal way! Trust us, we\u2019ll offer you the best remarketing experience possible!<\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=&#8221;full_width_background&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; bg_color=&#8221;#09308e&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; id=&#8221;voir&#8221; overlay_strength=&#8221;0.3&#8243; gradient_direction=&#8221;left_to_right&#8221; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221; shape_type=&#8221;&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;left-right&#8221; top_margin=&#8221;50&#8243; bottom_margin=&#8221;50&#8243; centered_text=&#8221;true&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221; enable_animation=&#8221;true&#8221; animation=&#8221;fade-in&#8221; delay=&#8221;300&#8243;][vc_custom_heading text=&#8221;Our services&#8221; font_container=&#8221;tag:h2|text_align:center|color:%23ffffff&#8221; use_theme_fonts=&#8221;yes&#8221; css_animation=&#8221;fadeIn&#8221;][divider line_type=&#8221;Small Line&#8221; line_alignment=&#8221;center&#8221; line_thickness=&#8221;3&#8243; divider_color=&#8221;extra-color-gradient-1&#8243; animate=&#8221;yes&#8221; custom_height=&#8221;30&#8243; custom_line_width=&#8221;120&#8243; delay=&#8221;100&#8243;][vc_column_text css_animation=&#8221;fadeIn&#8221; max_width=&#8221;500&#8243;]\n<p style=\"color: white; font-family: 'Nunito'; font-size: 20px; font-weight: 600;\">We&#8217;re a hardworking team obsessed with fulfilling our clients&#8217; objectives using our contagious energy!<\/p>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#8221;full_width_content&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; id=&#8221;row-before-after&#8221; overlay_strength=&#8221;0.3&#8243; gradient_direction=&#8221;left_to_right&#8221; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221; shape_type=&#8221;&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221;][toggles style=&#8221;minimal&#8221; accordion=&#8221;true&#8221;][toggle color=&#8221;Default&#8221; title=&#8221;WITHOUT CLICK &#038; MORTAR&#8221;][vc_column_text css=&#8221;.vc_custom_1690832739640{padding-top: 20px !important;padding-right: 10% !important;padding-bottom: 20px !important;padding-left: 10% !important;}&#8221; el_class=&#8221;lightblue-background&#8221;]\n<p style=\"text-align: center; color: #09308d;\">As soon as your visitors finish visiting your website and leave it, they don\u2019t hear anything about your solutions anymore. Therefore, they end up forgetting the existence of those solutions.<\/p>\n[\/vc_column_text][\/toggle][toggle color=&#8221;Default&#8221; title=&#8221;<span class=``highlight``>WITH<\/span> CLICK &#038; MORTAR&#8221;][vc_column_text css=&#8221;.vc_custom_1690832768245{padding-top: 20px !important;padding-right: 10% !important;padding-bottom: 20px !important;padding-left: 10% !important;}&#8221;]\n<p style=\"text-align: center; color: #09308d;\">After having visited your website, your visitors go on other sites and start to forget your solutions. Then, boom! A remarketing ad appears in their search engine, reminding them of the quality of your solutions and bringing them to click and get to your purchase page! 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font-weight: 600;\">A formula that works for all types of businesses!<\/p>\n[\/vc_column_text][vc_raw_html css=&#8221;.vc_custom_1664205424641{margin-top: 50px !important;}&#8221;]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[\/vc_raw_html][\/vc_column][\/vc_row][vc_row type=&#8221;full_width_background&#8221; 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title=&#8221;Can I control the appearance of remarketing ads, or is it generated automatically?&#8221;][vc_column_text]Yes, you control the entire appearance! In fact, you have control on the visual and textual aspects of ads, and you can even make remarketing videos![\/vc_column_text][\/toggle][toggle color=&#8221;Default&#8221; title=&#8221;How do you calculate the ROI of remarketing?&#8221;][vc_column_text]Each remarketing campaign has its own tracking: we can follow the sales generated by each ad version, down to the dollar![\/vc_column_text][\/toggle][\/toggles][\/vc_column][\/vc_row][vc_row type=&#8221;full_width_content&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; bg_image=&#8221;13929&#8243; bg_position=&#8221;left top&#8221; bg_repeat=&#8221;no-repeat&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; id=&#8221;review&#8221; overlay_strength=&#8221;0.3&#8243; 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