<style type="text/css" data-type="vc_shortcodes-default-css">.vc_do_custom_heading{margin-bottom:0.625rem;margin-top:0;}</style><style type="text/css" data-type="vc_shortcodes-custom-css">.vc_custom_1604595898162{padding-top: 20px !important;padding-bottom: 20px !important;}.vc_custom_1617811466214{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}</style><style type="text/css" data-type="vc_shortcodes-default-css">.vc_do_custom_heading{margin-bottom:0.625rem;margin-top:0;}</style><style type="text/css" data-type="vc_shortcodes-custom-css">.vc_custom_1613061141235{margin-top: 20px !important;}.vc_custom_1613061189812{padding-top: 20px !important;padding-bottom: 40px !important;}.vc_custom_1613061309386{margin-top: 0px !important;margin-bottom: 20px !important;padding-top: 0px !important;padding-bottom: 0px !important;}</style>{"id":11590,"date":"2019-09-04T08:34:25","date_gmt":"2019-09-04T12:34:25","guid":{"rendered":"https:\/\/clicketmortar.com\/client-retention\/marketing-automation\/"},"modified":"2024-01-12T14:04:07","modified_gmt":"2024-01-12T19:04:07","slug":"marketing-automation","status":"publish","type":"page","link":"https:\/\/clicketmortar.com\/en\/services\/client-retention\/marketing-automation\/","title":{"rendered":"Marketing Automation"},"content":{"rendered":"[vc_row type=&#8221;full_width_background&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; bg_color=&#8221;#e2ab49&#8243; bg_image=&#8221;12168&#8243; bg_position=&#8221;left top&#8221; bg_repeat=&#8221;no-repeat&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; overlay_strength=&#8221;0.3&#8243; gradient_direction=&#8221;left_to_right&#8221; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221; shape_type=&#8221;&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; 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overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221; enable_animation=&#8221;true&#8221; animation=&#8221;fade-in&#8221; delay=&#8221;300&#8243;][vc_custom_heading text=&#8221;Is it possible to be more efficient while doing less tasks yourself?&#8221; font_container=&#8221;tag:h2|text_align:center|color:%2309308e&#8221; use_theme_fonts=&#8221;yes&#8221; css_animation=&#8221;fadeIn&#8221;][divider line_type=&#8221;Small Line&#8221; line_alignment=&#8221;center&#8221; line_thickness=&#8221;3&#8243; divider_color=&#8221;extra-color-1&#8243; animate=&#8221;yes&#8221; custom_height=&#8221;30&#8243; custom_line_width=&#8221;120&#8243; delay=&#8221;100&#8243;][vc_column_text css_animation=&#8221;fadeIn&#8221;]\n<p style=\"color: #383e47; font-family: 'Nunito'; font-weight: 600;\">Yep! By automating your marketing!<\/p>\n<p style=\"margin-top: 50px; color: #717c80;\">Marketing automation is the most beautiful invention motivated by laziness since the dishwasher. The idea is to create content once (email or ad) and to automate the delivery of that content according to precise triggers (ex: add to cart, clicking on a button and much more). With such a methodology, you\u2019ll be able to generate loyalty from your <span style=\"font-weight: 400;\">customers<\/span> while on autopilot! But be careful: that doesn\u2019t mean you won\u2019t need expertise to optimize the automation.<\/p>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#8221;full_width_content&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; class=&#8221;col-reverse&#8221; overlay_strength=&#8221;0.3&#8243; gradient_direction=&#8221;left_to_right&#8221; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221; shape_type=&#8221;&#8221;][vc_column column_padding=&#8221;padding-5-percent&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/2&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221;][vc_row_inner column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; text_align=&#8221;left&#8221;][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221; enable_animation=&#8221;true&#8221; animation=&#8221;fade-in-from-left&#8221;][vc_custom_heading text=&#8221;Marketing automation to make sure you don\u2019t forget your customers!&#8221; font_container=&#8221;tag:h2|font_size:36|text_align:left|color:%2309308e|line_height:46px&#8221; use_theme_fonts=&#8221;yes&#8221;][divider line_type=&#8221;Small Line&#8221; line_alignment=&#8221;default&#8221; line_thickness=&#8221;3&#8243; divider_color=&#8221;extra-color-1&#8243; custom_height=&#8221;30&#8243; custom_line_width=&#8221;120px&#8221;][vc_column_text]\n<p style=\"margin-top: 50px; color: #717c80; font-weight: 500;\">Let\u2019s imagine that a potential customer adds an item to their cart without fulfilling their purchase. It would be really hard to target these kinds of clients manually every single time and to manually send them emails telling them to complete their purchase. Thanks to marketing automation, these kinds of reminders happen automatically, which greatly enhances the odds of your customers finalizing their purchases. This way, marketing automation increases not only your sales, but also your customers\u2019 satisfaction rates, because they like seeing that you care about their online experience and they\u2019re often grateful for your reminders. These are the kind of methods our experts love putting in place for you!<\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column column_padding=&#8221;padding-8-percent&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; background_image=&#8221;14248&#8243; background_image_position=&#8221;center center&#8221; enable_bg_scale=&#8221;true&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; el_class=&#8221;image-flottante&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/2&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; 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animation=&#8221;fade-in&#8221;][divider line_type=&#8221;No Line&#8221; custom_height=&#8221;100&#8243;][divider line_type=&#8221;No Line&#8221; custom_height=&#8221;145&#8243;][divider line_type=&#8221;No Line&#8221; custom_height=&#8221;100&#8243;][\/vc_column][vc_column column_padding=&#8221;padding-5-percent&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/2&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221;][vc_row_inner column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; text_align=&#8221;left&#8221;][vc_column_inner column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221; enable_animation=&#8221;true&#8221; animation=&#8221;fade-in-from-right&#8221;][vc_custom_heading text=&#8221;An attentive and reactive customer service&#8221; font_container=&#8221;tag:h2|font_size:36|text_align:left|color:%2309308e|line_height:46px&#8221; use_theme_fonts=&#8221;yes&#8221;][divider line_type=&#8221;Small Line&#8221; line_alignment=&#8221;default&#8221; line_thickness=&#8221;3&#8243; divider_color=&#8221;extra-color-1&#8243; custom_height=&#8221;30&#8243; custom_line_width=&#8221;120px&#8221;][vc_column_text]Marketing automation is an incomparable tool to offer cutting edge customer service. Why? Because by creating precise automations, you\u2019re able to guide your customers towards the best possible purchase experience every step of their interaction with your solution. For example, when a customer spends time on a certain kind of article, marketing automation allows you to suggest similar articles to them by email to prolong their buying experience.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=&#8221;full_width_background&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; bg_color=&#8221;#09308e&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; id=&#8221;voir&#8221; overlay_strength=&#8221;0.3&#8243; gradient_direction=&#8221;left_to_right&#8221; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221; shape_type=&#8221;&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;left-right&#8221; top_margin=&#8221;50&#8243; bottom_margin=&#8221;50&#8243; centered_text=&#8221;true&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221; enable_animation=&#8221;true&#8221; animation=&#8221;fade-in&#8221; delay=&#8221;300&#8243;][vc_custom_heading text=&#8221;Our services&#8221; font_container=&#8221;tag:h2|text_align:center|color:%23ffffff&#8221; use_theme_fonts=&#8221;yes&#8221; css_animation=&#8221;fadeIn&#8221;][divider line_type=&#8221;Small Line&#8221; line_alignment=&#8221;center&#8221; line_thickness=&#8221;3&#8243; divider_color=&#8221;extra-color-1&#8243; animate=&#8221;yes&#8221; custom_height=&#8221;30&#8243; custom_line_width=&#8221;120&#8243; delay=&#8221;100&#8243;][vc_column_text css_animation=&#8221;fadeIn&#8221; max_width=&#8221;500&#8243;]\n<p style=\"color: white; font-family: 'Nunito'; font-size: 20px; font-weight: 600;\">We&#8217;re a hardworking team obsessed with fulfilling our clients&#8217; objectives using our contagious energy!<\/p>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#8221;full_width_content&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; id=&#8221;row-before-after&#8221; overlay_strength=&#8221;0.3&#8243; gradient_direction=&#8221;left_to_right&#8221; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221; shape_type=&#8221;&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221;][toggles style=&#8221;minimal&#8221; accordion=&#8221;true&#8221;][toggle color=&#8221;Default&#8221; title=&#8221;WITHOUT CLICK &#038; MORTAR&#8221;][vc_column_text css=&#8221;.vc_custom_1690834137037{padding-top: 20px !important;padding-right: 10% !important;padding-bottom: 20px !important;padding-left: 10% !important;}&#8221; el_class=&#8221;lightblue-background&#8221;]\n<p style=\"text-align: center; color: #09308d;\">Jonathan visits your website to buy clothes, but forgets to complete his transaction. A few days later, he buys clothes in a Downtown store on a whim: you just lost a sale opportunity.<\/p>\n[\/vc_column_text][\/toggle][toggle color=&#8221;Default&#8221; title=&#8221;<span class=``highlight``>WITH<\/span> CLICK &#038; MORTAR&#8221;][vc_column_text css=&#8221;.vc_custom_1690834170340{padding-top: 20px !important;padding-right: 10% !important;padding-bottom: 20px !important;padding-left: 10% !important;}&#8221;]\n<p style=\"text-align: center; color: #09308d;\">Click\u2019s experts set up high-level marketing automation for you, so that when Louise (Jonathan\u2019s sister) forgets to complete her transaction on your website, you send her not only a reminder but also suggestions of purchases that may interest her. 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full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; id=&#8221;voir&#8221; overlay_strength=&#8221;0.3&#8243; gradient_direction=&#8221;left_to_right&#8221; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221; shape_type=&#8221;&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;left-right&#8221; top_margin=&#8221;150&#8243; bottom_margin=&#8221;150&#8243; centered_text=&#8221;true&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; bg_image_animation=&#8221;none&#8221;][vc_custom_heading text=&#8221;The Click &#038; Mortar way&#8221; font_container=&#8221;tag:h2|text_align:center|color:%2309308e&#8221; use_theme_fonts=&#8221;yes&#8221; css_animation=&#8221;fadeIn&#8221;][divider line_type=&#8221;Small Line&#8221; line_alignment=&#8221;center&#8221; line_thickness=&#8221;3&#8243; divider_color=&#8221;extra-color-1&#8243; animate=&#8221;yes&#8221; custom_height=&#8221;30&#8243; custom_line_width=&#8221;120&#8243; delay=&#8221;100&#8243;][vc_column_text]\n<p style=\"color: #383e47; font-family: 'Nunito'; font-size: 20px; font-weight: 600;\">A formula that works for all types of businesses!<\/p>\n[\/vc_column_text][vc_raw_html css=&#8221;.vc_custom_1664206165131{margin-top: 50px !important;}&#8221;]JTNDZGl2JTIwY2xhc3MlM0QlMjJyZWNldHRlJTIyJTNFJTBBJTNDZGl2JTIwY2xhc3MlM0QlMjJjb2wtNiUyMiUzRSUwQSUyMCUyMCUzQ2g0JTNFMS4lMjBUZWNobm9sb2dpY2FsJTIwZXhwZXJ0aXNlJTIwJTNDJTJGaDQlM0UlMEElMjAlMjAlM0NwJTNFT3VyJTIwZXhwZXJ0cyUyMGtub3clMjBtYXJrZXRpbmclMjBhdXRvbWF0aW9uJTIwZnJvbSUyMEElMjB0byUyMFolMjElMjBXaGF0ZXZlciUyMHlvdXIlMjBzaXR1YXRpb24lMkMlMjB3ZSVFMiU4MCU5OWxsJTIwZmluZCUyMHRoZSUyMGJlc3QlMjBjb25maWd1cmF0aW9uJTIwZm9yJTIweW91JTIxJTBBJTNDJTJGcCUzRSUwQSUyMCUyMCUzQ2g0JTNFMi4lMjBCZXR0ZXIlMjBST0klM0MlMkZoNCUzRSUwQSUyMCUyMCUzQ3AlM0VUaGFua3MlMjB0byUyMG1hcmtldGluZyUyMGF1dG9tYXRpb24lMkMlMjB0aGUlMjB0aW1lJTIwd2hlbiUyMHlvdXIlMjBST0klMjB3YXNuJUUyJTgwJTk5dCUyMG9wdGltaXNlZCUyMGlzJTIwb3ZlciUyMSUyMCUwQSUzQyUyRnAlM0UlMEElMjAlMjAlM0NoNCUzRTMuJTIwVHJhbnNwYXJlbmN5JTIwYW5kJTIwdHJhaW5pbmclM0MlMkZoNCUzRSUwQSUyMCUyMCUzQ3AlM0VZb3UlRTIlODAlOTlsbCUyMGtub3clMjBhYm91dCUyMGV2ZXJ5JTIwYXV0b21hdGlvbiUyMHByb2Nlc3MlMjB3ZSUyMGFwcGx5JTIwdG8lMjBvcHRpbWlzZSUyMHlvdXIlMjBjYW1wYWlnbnMlMjBhbmQlMjB5b3UlRTIlODAlOTlsbCUyMGJlJTIwY29uc3VsdGVkJTIwZHVyaW5nJTIwdGhlJTIwY29uY2VwdGlvbiUyMG9mJTIwdGhvc2UlMjBjYW1wYWlnbnMuJTBBJTNDJTJGcCUzRSUwQSUyMCUyMCUzQyUyRmRpdiUzRSUwQSUzQyUyRmRpdiUzRQ==[\/vc_raw_html][\/vc_column][\/vc_row][vc_row type=&#8221;full_width_background&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; bg_image=&#8221;14269&#8243; bg_position=&#8221;center bottom&#8221; bg_repeat=&#8221;no-repeat&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; id=&#8221;voir&#8221; color_overlay=&#8221;#e2ab49&#8243; overlay_strength=&#8221;0.8&#8243; gradient_direction=&#8221;left_to_right&#8221; enable_shape_divider=&#8221;true&#8221; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221; shape_type=&#8221;triangle&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;left-right&#8221; top_margin=&#8221;150&#8243; 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line_thickness=&#8221;3&#8243; divider_color=&#8221;extra-color-3&#8243; animate=&#8221;yes&#8221; custom_height=&#8221;30&#8243; custom_line_width=&#8221;120&#8243; delay=&#8221;100&#8243;][vc_column_text css_animation=&#8221;fadeIn&#8221; css=&#8221;.vc_custom_1617222357097{margin-bottom: 50px !important;}&#8221;]\n<p style=\"color: white; font-family: 'Nunito'; font-size: 20px; font-weight: 600;\">Our answers to your questions.<\/p>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; scene_position=&#8221;center&#8221; top_padding=&#8221;50px&#8221; bottom_padding=&#8221;150px&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; overlay_strength=&#8221;0.3&#8243; 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title=&#8221;Will I be able to configure marketing automation by myself after you put it in place?&#8221;][vc_column_text]That is our ultimate goal. You know what they say: teach a person to fish and they\u2019ll be eating smoked salmon until the end of times![\/vc_column_text][\/toggle][toggle color=&#8221;Default&#8221; title=&#8221;What\u2019s the difference between marketing automation and CRM?&#8221;][vc_column_text]Good question! In fact, MA is a sub-category of CRM. It\u2019s a tool that allows us to take advantage of the data compiled in our CRM. MA and CRM is the best duo since Key and Peele![\/vc_column_text][\/toggle][toggle color=&#8221;Default&#8221; title=&#8221;What\u2019s the difference between email marketing and marketing automation?&#8221;][vc_column_text]Another good question! In this case, it\u2019s the opposite: email marketing is an important communication medium for marketing automation. 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