Gabriel Tass\u00e9<\/a>, who met as Masters students at HEC Montreal, Click & Mortar quickly rose to prominence in the Canadian market. The agency\u2019s rapid growth results from the founders\u2019 shared vision to redefine digital marketing by merging creativity with cutting-edge technology.<\/p>\nBased in Montreal, Click & Mortar is the only agency in the country boasting a dedicated team of engineers and data scientists. This unique asset allows the agency to offer data-driven solutions to its diverse roster of clients, including household names such as Sobeys, Saputo and Nesto.<\/p>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” equal_height=”yes” content_placement=”middle” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overlay_strength=”0.8″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”padding-8-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ background_image=”14254″ background_image_position=”center center” enable_bg_scale=”true” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” el_class=”image-flottante” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” enable_animation=”true” animation=”fade-in”][divider line_type=”No Line” custom_height=”100″][divider line_type=”No Line” custom_height=”145″][divider line_type=”No Line” custom_height=”100″][\/vc_column][vc_column column_padding=”padding-5-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” enable_animation=”true” animation=”fade-in-from-right”][vc_custom_heading text=”Unleashing the Power of Data: A New Frontier in Digital Marketing” font_container=”tag:h2|font_size:36|text_align:left|color:%2309308e|line_height:46px” use_theme_fonts=”yes”][divider line_type=”Small Line” line_alignment=”default” line_thickness=”3″ divider_color=”extra-color-2″ custom_height=”30″ custom_line_width=”120px”][vc_column_text]\n
No one understands the deep-reaching power of data better than the team at Click & Mortar. The vast expertise of its engineers and data scientists allows the agency to unearth rare insights that fuel highly effective, truly original marketing strategies. Unlike traditional agencies that rely heavily on intuition and experience, Click & Mortar favors an empirical approach, guided by the belief that marketing today is more science than art.<\/p>\n
From the start, Click & Mortar has understood the instrumental role of technology in marketing. In 2023, in response to restrictive laws around online \u201ccookies,\u201d the company built its own advanced mixed marketing models, thus reducing its client’s dependence on big-tech corporations. In 2024, the Montreal agency started to develop a range of AI models tailored to their client\u2019s specific needs.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” equal_height=”yes” content_placement=”middle” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” class=”col-reverse” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”padding-5-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” enable_animation=”true” animation=”fade-in-from-left”][vc_custom_heading text=”Blending Data, Performance and Creativity” font_container=”tag:h2|font_size:36|text_align:left|color:%2309308e|line_height:46px” use_theme_fonts=”yes”][divider line_type=”Small Line” line_alignment=”default” line_thickness=”3″ divider_color=”extra-color-gradient-1″ custom_height=”30″ custom_line_width=”120px”][vc_column_text]\n
Success for Click & Mortar lies in three core pillars: performance marketing, data science, and talent acquisition. By integrating these disciplines, the 40-employee agency creates comprehensive strategies that meet immediate marketing goals while also building sustainable growth for its clients. Through predictive analytics, machine learning algorithms, and automated processes, Click & Mortar leverages technology to challenge the boundaries of what digital marketing can achieve.<\/p>\n
One of Click & Mortar\u2019s key differentiators is its commitment to education, with several team members teaching university and mentoring the next generation of digital marketers. The agency also empowers its clients by teaching them how to interpret and use that data. This collaborative approach builds stronger, more informed partnerships. Clients are never left in the dark; they understand the logic behind every decision, making them active participants in their success.<\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column column_padding=”padding-8-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ background_image=”14250″ background_image_position=”center center” enable_bg_scale=”true” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” el_class=”image-flottante” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” enable_animation=”true” animation=”fade-in”][divider line_type=”No Line” custom_height=”100″][divider line_type=”No Line” custom_height=”145″][divider line_type=”No Line” custom_height=”100″][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” equal_height=”yes” content_placement=”middle” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”padding-8-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ background_image=”14252″ background_image_position=”center center” enable_bg_scale=”true” column_shadow=”none” column_border_radius=”none” column_link_target=”_self” el_class=”image-flottante” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” enable_animation=”true” animation=”fade-in”][divider line_type=”No Line” custom_height=”100″][divider line_type=”No Line” custom_height=”145″][divider line_type=”No Line” custom_height=”100″][\/vc_column][vc_column column_padding=”padding-5-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” enable_animation=”true” animation=”fade-in-from-right”][vc_custom_heading text=”We Educate People to Become Digital Leaders” font_container=”tag:h2|font_size:36|text_align:left|color:%2309308e|line_height:46px” use_theme_fonts=”yes”][divider line_type=”Small Line” line_alignment=”default” line_thickness=”3″ divider_color=”extra-color-1″ custom_height=”30″ custom_line_width=”120″][vc_column_text]\n
Since its inception almost a decade ago, Click & Mortar has witnessed and adapted to numerous technological shifts in the digital marketing landscape. Yet, through all the changes, the agency has remained at the forefront of the industry. This enduring success is a testament to its ability to anticipate trends, embrace innovation, and continuously refine its unique formula\u2014a time-tested blend of engineering, data science, and science-backed creative strategy. Despite the rapid pace of change, Click & Mortar\u2019s mission has never wavered: to make Canada a global leader in digital marketing. If you\u2019re a Canadian company looking to lead your field in the digital realm, let\u2019s lead together.<\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=”full_width_content” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”150px” bottom_padding=”150px” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” id=”sectionDefinition” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”padding-8-percent” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”left-right” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_custom_heading text=”Click_&_Mortar” font_container=”tag:h2|font_size:36|text_align:left|color:%2309308e” use_theme_fonts=”yes”][vc_raw_html css=”.vc_custom_1660161610120{margin-top: 50px !important;}”]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[\/vc_raw_html][vc_column_text el_class=”definitionText” css=”.vc_custom_1660161795797{margin-top: 50px !important;}”]Noun<\/em><\/p>\n1. Click and Mortar is a business model that combines online and offline sales channels to facilitate the shopping experience. As such, “mortar” refers to the physical act of shopping and “click” refers to the online activity.<\/p>\n
2. Digital marketing agency founded in 2016 in Montreal that manages the digital marketing campaigns of ambitious organizations.<\/p>\n
“We decided to work with Click & Mortar and they made us realize our true potential.”<\/strong>[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#aeb9cd” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bg_color=”#aeb9cd” scene_position=”center” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” top_margin=”20″ bottom_margin=”20″ background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_row_inner equal_height=”yes” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” text_align=”left” css=”.vc_custom_1604595898162{padding-top: 20px !important;padding-bottom: 20px !important;}”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_custom_heading text=”We\u2019re always only a click (& Mortar) away!” font_container=”tag:h2|font_size:36|text_align:left|color:%23ffffff” use_theme_fonts=”yes” css_animation=”fadeInLeft” css=”.vc_custom_1727210242156{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}”][\/vc_column_inner][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” centered_text=”true” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” el_class=”banner-center” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1\/2″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none” enable_animation=”true” animation=”fade-in-from-right”][vc_raw_html]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[\/vc_raw_html][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]\n