If you could obtain 96% open rates on your emails, would you do it?
We can already guess your answer!
96%: that’s currently the average open rate of mass messages sent via Facebook Messenger. But be careful! With great power comes great responsibility, including the responsibility to avoid being “spammy” and to deliver a word-of-mouth inducing chatbot experience that’s gamified. In fact, 92% of consumers worldwide say they trust viral media like word-of-mouth and recommendations from friends or family. Social media’s therefore become a key source of information which is often at the basis of a buying decision. That’s why now more than ever, it’s important for you to have good chatbots!
Your chatbot as a link to your clients
It’s important that you make sure to program your chatbots with care: a helpful, versatile and instructive chatbot will allow your clients to obtain the information they want on your solutions while making them feel in control of their experience. To keep your clients coming, a welcoming and endearing chatbot is a key resource: if you make your clients feel as though they’re Batman and your chatbot is their Alfred welcoming them into the manor, they won’t want to leave the manor!
A differentiated customer service
Since you have control of what your chatbots say, you can create a unique customer experience by using language that sets you apart from your competition. Differentiating yourself is the best way to make a good impression on your clients and make sure they’ll remember you. Leave the task of communicating with your clients to our experts: we know chatbots like the back of our hands!
We’re a hardworking team obsessed with fulfilling our clients’ objectives using our contagious energy!
Still not convinced?
The Click & Mortar way
A formula that works for all types of businesses!
1. No more stress
The time when managing your social media was ANOTHER stressful task you had to accomplish is over. Click and the chatbots are coming to your rescue!
2. Take advantage of an external point of view
Our experts conceive the tone and replies of the chatbot by employing a neutral tone and an unbiased view of your industry. We’re as neutral as we can be without being chatbots ourselves!
3. Transparency and training
Of course, you’ll always have the last word on the chatbot’s replies and its programming. You don’t like a certain sentence or the chosen tone? No problem!
Some frequently asked questions
Our answers to your questions.
Absolutely! We use conditional mechanics which give you full control on the chatbot’s responses according to the conditions you define in advance. For example: if the client clicks on A, you want to give them the response 1, while if they clicks on B, you want to give them the response 2? That kind of control is certainly available: we’ll make your expectations a reality!
This is where it becomes important to work with a team that has managed multiple different chatbots. Used badly, these can become very unpleasant for your audience. However, with the right balance between the tone and the sending frequency, it’s possible to get closer to your market without becoming spam! Indeed, the data collected so far suggests that a funny and personal chatbot makes clients feel closer to companies. Basically, you need to aim for R2-D2 more than HAL 9000!
Unlike for an ad, it’s hard to calculate the ROI of a chabot because there are many intangible factors at play. However, one of the tangible and profitable advantages of a chatbot is that it helps you build a Messenger list similar to an email list, which means you can get in contact with your clients without investing in advertisement! Add to that the fact that the open rate for chatbot messages on Messenger is 96% and you’ll see that the return on investment opportunities are gigantic!
Unfortunately, we can’t guarantee that! But even if the worst happens, don’t worry: we’ll just contact Arnold Schwarzenegger on Twitter and he’ll take care of it!
Our clients are family
Marketing and Communications Director @ Devimco Immobilier
“I love working with Click's team of Geeks, they're dynamic and always on the lookout for new ideas ! They're the PROS for optimizations that make you surpass the competition.”
Vice President, Marketing & Business Operations @ Sollum Technologies
“A human-sized agency, Click & Mortar has been an integral part of the Sollum family for more than a year and a half now. We've worked hand-in-hand on the development of digital strategy and acquisition, and we've had many victories thanks to that great teamwork.”
Director, Business Intelligence and User Experience @ Raymond Chabot Grant Thornton
“Collaborating with Click is like savoring a great champagne: they're excellent in all occasions, it's always a gift to collaborate with them. Their ideas are effervescent and after having tasted Click once, you won't be able to stop!”
General Director @ CORPIQ
“C & M is not just an agency that optimizes campaigns on social media, they're an integral part of communication strategies and they make excellent advisors!”